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QSR
Space and Experience Designer with Landor(Fitch)
The concept for the Chinese QSR is inspired by the Asian street food market. The wall Mural by Sameer Kulavoor depicts a typical Asian food market scene that the QSR wants to imbibe in its customer experience. The space achieves vibrancy and colourful visuals through suspended, glowing food posters on the ceiling, a minimalist metal framework at the counter, and quirky veg/non-veg/open/close signage. The space's shell structure has been kept simple, with white and a chosen Teal shade, to allow the colour-customised wall mural and street-food market elements to stand out.
Scope of Work
Strategy, Design Development
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Collaborators
Fatima Sheikh
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